Steve’s SEO tips Myth #13
Local SEO does not affect traffic
This myth couldn’t be further from the truth. If you’re a local business, optimizing for local search won’t only help you get found, but it will help you get found by people who are nearby and more likely to buy from you. In fact, 46% of all searches on Google are seeking local information. And 88% of consumers who do a local search on their smartphone visit or call a store within a day.
To ensure your business is showing up in local searches, and providing helpful information to your customers, visit Google My Business. This free tool will help you create and promote your Business Profile on Google Search and Maps.
And for a complete local SEO strategy checklist, bookmark this resource from Moz, designed to help you create local content, earn reviews, optimize your social channels, and more.