Web design blog by Caged Fish » Business blog

7 tips for writing a better blog post

admin — Thu, 15 Apr 2010 13:08:00 +0000

At Caged Fish we are great advocates of blogging and particularly blogging for business. They’re a great tool connecting with your customer and for targeting search phrases for Search Engine Optimisation (SEO). So with issue 13 we thought we’d give you some quick and easy tips to write a better blog post.

So without further ado here they are…

Write less (250 Words is enough)
Litter the post with keywords
Keep it simple
Link like mad
Include Bullet point lists
Make Headlines snappy
Make your posts easy to scan

I’ll now expand on these a little.

Write less (250 Words is enough)
It’s as simple as that, the web is a fickle place and the majority of readers don’t have the time or inclination to read your War & Peace epic.
Litter the post with keywords and key phrases
Think about what keywords your potential viewer may find your post by and use them.
Keep it simple
Simple is simple! Simple to read, simple to understand, simple to digest, so keep it simple.
Link like mad
Link to other pages in your site with relevant keywords. Link to other websites that are relevant to your blog post. Google likes links and threading throughout your site.
Include bullet point lists
People love lists, they structure your info in an easily digestible format
Make headlines snappy
Snappy headlines grab attention and pull your reader in. Contain your whole message or argument in your headline, keep it short, snappy, to the point and grab your readers attention.
Make your posts easy to scan
Every few paragraphs insert a sub heading. Make sentences and headlines short and to the point. People scan through content on the internet so posts should be short and snappy rather than a long babbling mess.

So there’s 7 quick and easy ways to write a better blog post, to the point and concise, which is what your posts should be

Happy blogging.

Word-press Upgrading

admin — Fri, 19 Feb 2010 10:33:19 +0000

Busy upgrading our clients Word Press blogs today, if you haven’t got a blog for you business you really need to give us a call.

01858 469988

Blogging for business – If you need more proof…

garry — Mon, 02 Feb 2009 09:43:14 +0000

If you’re still skeptical about the power of the blog The University of Massachusetts has just released results of a new study which compares corporate adoption of social media between 2007 and 2008 by the Inc. 500, a list of the fastest-growing private U.S. companies compiled annually by Inc. Magazine. It shows that 39% of these companies now have corporate blogs compared to 11% last year.

We at Caged Fish are great advocates of blogging and would advise any company, small or large to ‘blog’ on a regular basis. Starting next month we will be holding small intimate seminars and tuition sessions to help businesses with their blogging. To register interest just sign up to our newsletter, accessible on the right on our home page.

Blogging for Business seminar at the Leicester Business Event

admin — Fri, 03 Oct 2008 16:00:30 +0000

On Wednesday 1st October I had the pleasure of presenting our “Blogging fo business” seminar to a room full of local businessmen and women. It still feels that the area of maintaining a business blog seems daunting to most SME’s, the scarey thing is, the results can far outweigh the effert put in.

We will be running an evening seminar in Leicester on a date yet to be announced in November

If interested give me a call on 01858 469988

Cheers
Steve

UK Business blogging slow uptake

admin — Tue, 04 Mar 2008 09:23:44 +0000

I picked up on a fantastic post in the Web pro news blog this morning written by Neville Hobson

Marketing week have surveyed UK businesses about their blogging activity, it seems the UK uptake of blogging and social networking is way behind our US counterparts, despite the obvios benefits

The post can be viewed HERE

Blogging for ebusiness

admin — Thu, 31 Jan 2008 15:57:30 +0000

I attended a very interesting seminar today at the Leicester Space centre on the importance of Blogging for ebusiness, I keep “banging” on to our clients about the importance of Weblogs in the corporate arena, the seminar just managed to confirm these ramblings. The seminar was taken by Eileen Brown of Microsoft, who like me seems driven to get the corporates blogging. Eileens blog is worth a read, can be found HERE