Do you have a Google Adwords account? Are you monitoring your web traffic and tweaking your Search Engine Optimisation (SEO) accordingly? If so you may be using a relatively new tool from Google called sktools. If you’re not let me give you a brief insight into this wonderful little Google helper.
To reach it go to http://google.com/sktool and you’ll be presented with the following screen.

This is your gateway to finding out just exactly what people are searching for. Why would you do this? Well you may be putting a lot of effort into certain Adwords or SEO phrases that people just do not search for, which is quite pointless.
Fill in the website and phrases boxes as directed and ‘find keywords’ the results can be quite an eye opener.
We hope you enjoy this pointer and untill next issue ‘happy climbing the Google ladder’ oh and remember SEOing is for life not just this week.

